Bitcoin is rapidly becoming a favorable form of money as restaurants, online retailers and even charities are taking a liking towards the digital coin. Now, a small honey producing business in Utah can be added to the list of growing businesses who welcome bitcoin.
Utah-based, Bees Brothers honey business was originally established as a small booth in a local farmer’s market back in 2008, by Craig Huntzinger. Over time, Huntzinger added a line of honey-flavored caramels and started up his own online shop. He started welcoming bitcoin as a form of payment in January 2012, and promoted the digital currency on a bitcoin forum. He said:
“Initially I was fascinated by this idea of decentralized money and wanted to support it.”
As more time passed, Huntzinger realized how truly special bitcoin was. He was fascinated with how quick transactions were being made and how he could sell his product to anyone in the world. In addition, low cost processing fees was an added bonus that hooked Huntzinger on bitcoin for good.
Huntzinger’s business has expanded and he even keeps beehives on his property.
In both wholesale and retail, 50% of the Bees Brothers’ transactions are made through bitcoin. At first, orders came mainly from Seattle, California and New York areas, but now his company is sending honey all across the globe.
Huntzinger’s marketing director, Chris Starko, introduced the idea of accepting bitcoin payments. Starko’s pet grooming business began accepting bitcoin earlier this year.
“We want to be seen as a progressive company versus our competitors. The [Bitcoin payment] process takes only a minute, allowing our customers to quickly pick up their pets and make their way home.”
Small Business Use Bitcoin
Being able to avoid processing fees is only one of the great many perks when using bitcoin. Small businesses all over the world are experimenting with the digital currency as their isn’t much risk in doing so.
Pizzerias, law firms and even debt recovery collection agencies are testing the waters on how bitcoin affects their business. It has already proven to help retailer Overstock.com’s profitable intake, as the site has already made over $1 million off of bitcoin since January.
Small businesses have taken notice and hope to mature in a similar fashion. Bitcoin will assist these small businesses in reaching their potential.
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